BERBENNI-REHM CATERINA

CRehm@ingentibus.org

PhD in Modern Philology (1977) in Bergamo - Italy
Nationality: Italian and German
More than 23 years experience in international marketing.
More than 5 years as assistant of the marketing director in the general direction of FERRERO OHG - Frankfurt/Main (Germany).
More than 8 years in the direction of GEST Germany, a summer organisation for study and cultural exchange between Italy, England, France and Germany, with a total of roughly 800-850 young and adult people per year, 153 of which under direct responsibility.
Since 1994 Chief Executive Officer of FUTUREtec - Gesellschaft für angewandte Informatik mbH.

Expertise in
	ICT: E-learning, e-business, new methods of work and cooperative working;
	Technology transfer: transfer of fundamental research raw-technologies to application activities from investigation to industrial production;
	International marketing: marketing strategies, market research and analysis on services and products; conception, development, pre-marketing and marketing; product establishment in international markets,
	Guidance in matters concerning internationalisation and financing of cross-border co-operation of small and medium sized enterprises (SMEs), supporting SMEs by development of analysis, forecasting and definitions of activities,
	Experience in multidisciplinary and multicultural environments: long-range experience in conduct of several tasks in Europe and overseas.
	Long years experience in interdisciplinary work, co-ordination of international projects, trouble shooting.
	Expert Evaluator and Reviewer for projects of the European Commission and national Ministries (Germany and Greece)

Languages: Italian, German, English, French, working knowledge in Spanish.
Speaker and keynote speaker at international and national conferences.
International and national publications.